Moving Your Website
Visitors from Information to Righteous Action
you have a website? Let us move your traffic to meaningful action.
You are giving your visitors the information, information that they want and
need to know. You are informing them, but are you moving them, are you
inspiring them to action?
have the attention of your visitors, make the most of it, by inspiring them to
act on issues of great significance to your website’s mission. Maybe you have a
clear notion of what laws ought to be created to fulfill your organization’s
mission; maybe you want to let the internet community know all about the plight
of the homeless in your community.
you giving your visitors a vehicle to do something about the problems or issues
that you highlight? Maybe you are giving members the personal advice they
need on finance and marriage and informing them about wonderful family outings
in their community. But are you telling them about the risk of poverty
they face in retirement as a result of being an African American woman?
Moving the Public to Action on Issues of
Importance To Your Community
you have a worthy cause that needs action by public or corporate officials?
Let us help you mobilize the public and the media via our email campaign, action
pages, background pieces, and strategic planning on the issue needing action. We work with
established organizations and individuals whose issues fit our project criteria.
mission is to engage the American public through education and action to press
government and corporate America to address key problems plaguing American
families, but doing so in a revolutionary, technologically timely way – through
Who Pays for this Site?
Currently, this website is run on a charitable basis by an at-home mother who
has worked primarily in the non-profit sector and is experienced in grass-roots
and legislative advocacy. Her training at Harvard College and Harvard Law
School provide the critical foundation for this work. Efforts are now
underway to raise modest support for the website to cover the cost of operation.
Lobbyline.com is a start-up project that is likely to convert to a 501(c)
organization. If you have questions, insights or want to support this
are a coalition-building organization. We help our coalition members move
the public to action in several ways.
create and maintain a centralized on-line presence of coalition members on the
theory that there is power in numbers and each member benefits accordingly and
individually from their partnership with other Lobbyline organizations. The
result is a multi-issue panoply of opportunities for action-oriented visitors to
support your education and action causes and those of your coalition partners.
services to members are manifold. Each member is an affiliate of Lobbyline.com.
Each member thus enjoys a link from our site to theirs, and provides the same
service for the Lobbyline family of sites. Second, we perform education and
encourage activism by presenting for action the issues of our members as well as
the issues of our subsidiary Action project - SecureMom.com.
education work displays online action pages from our member organizations. We
will either create your action page for you or you may create your own. We will
maintain and manage your action page that is uploaded on our site or you may
maintain your own site to which we host a link. We give you more. We provide
action page support. We also, at the most basic level of membership will
provide a link to your action page on our website’s action page menu. We have
different membership levels depending upon services that you want us to serve
Benefits of Membership.
is a multi-issue site, attracting a wide range of visitors; thereby we
will increase and diversify the traffic to your site.
unique advocacy orientation will provide new outreach opportunities for your
site. (eg. Those traveling to our site for information on Social Security and
mothers of color will be drawn to your organization).
Participation in this advocacy/education website will increase fundraising
options since education and outreach is a highly fund worthy function for
assist you in Increasing satisfaction of your members and visitors by
providing your visitors and members this unique service of opportunities to
learn and become actively involved on a variety of issues (e.g. SS is just
one; we plan to expand the offering through member action pages and though our
own Lobbyline Action pages.)
Affiliate – Mutual Links
members partake of this benefit. As an affiliate, your organization links to
our organization, and we link to yours. The cost of this is free and is the
simplest form of membership that we provide.
of membership revolve around the degree of service we provide in helping you
create and feature your Action Page. Every website hopes to impart information,
and most, connected with that want to inspire visitors to take some action that
extends beyond the individual person, that affects the larger society. The
action often needs to be directed at either government or corporations.
Customized Service Membership.
Customized Action Page. We can create a customized action page for uploading
onto your website. See SecureMom.com as an example of what we can create for
your website. As part of this service, we will place a link to the action page
at your site and as an additional service, you can add the same page to our menu
of action pages. Action pages can include websites that seek action or visitor
comments on a particular issue needing some type of federal government action or
action pages can include local community issues. This service includes an
affiliation (mutual link).
page design service will organize and present issues requiring action in a way
destined to get maximum participation by your visitors. The pages can include
for example, options that allow your visitors to write all or select members of
Congress to press for Social Security laws that are favorable to at-home mothers
- from your website. Your action page can allow visitors to tell a friend about
any issue. The action page of your website could be your forum for organizing
parents in the neighborhood to pressure the neighborhood pool or library to hold
longer hours on weekends. You can update your action page and even add or change
the issue focus of your page.
action page to your needs and do so as often or as infrequently as you like. We
can help you select an issue for an action page; we can help you research an
issue. Any action page that we design for you will include a complete set of
advisory services to help you consider the best menu of actions for your
visitors to choose from. Whatever you need to help your visitors take action,
we will work hard to determine it and help you achieve it.
Page Link. Whether you create your action page independently or consult with us
on the development of your action page or have us devise your action page for
you, we will place a link to your action page from our website menu of action
how it works. We will place your action page in our menu of action pages,
indexed by subject area or organization, and visitors to our site can link from
the menu to your website’s action page.
Lobbyline Action Page. This is your chance to build into your website an issue
that Lobbyline is spearheading. Maybe you are not currently interested in any
particular issue. However you may be interested in the issue of Lobbyline’s
action page – Social Security credits for caregivers. We currently have
several Action Pages, one of which is national in
scope- Social Security Credits for Caregivers, particularly
mothers, and the others of which involve local D.C. community issues.
the opportunity to customize an action page around a Lobbyline issue as it
concerns your organization or website. So, if your organization wishes to
develop an action page around our only issue to date - social security – and you
wish to tailor it to your membership, we are ready to help. For example, a
group supporting mothers of color might wish to have a Social Security action
page developed that addresses the unique challenges faced by mothers of color.
Join Our Program.
Membership Fee Options.
applications for membership from all types of corporations – for profit and
not-for- profit. As a membership organization, we reserve the right to accept
or deny applicants regardless of their willingness to pay. Our membership
guidelines provide the criteria for selection of members and reflect the mission
and spirit of the organization.
are currently accepting individual and organization members who fit our priority
encourage not-for-profit organizations to consider making a joint grant
application to foundations with us to fund your membership in our program.
more information about our services or membership fee options, please
contact Melody Webb.